Tag: marketing
Articles tagged "marketing".
One Trailer Cut Changed the Game Itself: When Marketing and Production Blur
2026-05-22 18:00:00 · Production
An essay on how editing a promotional video for my game ended up tightening the game itself. One pacing decision about a single cut changed the game's presentation timing and sent me back to re-edit the video. On why marketing and production converge on the same experience design.
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